Offpage Optimization
How To Skyrocket Your Website To The Top Of Search Engines With Properly Planned Offpage Optimization
I don't know about you, but I get extremely excited when I see my website at the top of search engines for the very first time.
Making big changes in ranking is primarily done by what is called offpage optimization.
Let's move on to the offpage optimization which is what really makes a difference in your site's ranking.
So, what is offpage optimization anyway?
Offpage optimization basically consists of all of the offpage ranking factors like:
Important! Properly planned offpage optimization will make the difference between your website ranking #900 on search engines to ranking #1.
In order to optimize your website for your specific keyword, you need to analyze the linking strategy of the top 10 ranked websites for that keyword.
Copy The Top Ranked Websites To Get A #1 Position.
The goal here will be to copy exactly what they're doing, and then do things slightly better. We want to give the search engines exactly what they want, by making our linking strategy as close to the top ranked websites as possible, but as I said, slightly better to edge them out.
The keyword we'll use in this example will be a highly popular term. We'll use "diet pills" so I can show you just how powerful offpage optimization is, and what kind of rankings it can get you, if you do it correctly.
First, we need to open up a spreadsheet using Microsoft Excel. You should create the following columns:
- Linking Website
- Anchor Text used
- Page Rank
- Link Popularity
- Page Title
- Number of Outbound Links
Note:Linking Website is the specific website linking to www.weight-loss-institute.com/diet_pills.htm, which is the #1 ranked website in Google for the term "diet pills". In order to find all of the websites that link to www.weight-loss-institute.com/diet_pills.htm you can do a couple of things. The most common way is to go to Google and enter this search command: link:www.weight-loss-institute.com/diet_pills.htm.
Once you do this Google will return a large list of websites that link to www.weight-loss-institute.com/diet_pills.htm.
Over the past several months, Google has cut down on the number of backlinks that it will show you, so you may be better off going to Yahoo and entering link:http://www.weight-loss-institute.com/diet_pills.htm to get a larger list of websites that link to them. Note that for Yahoo you must include "http://".
Anchor Text is the actual text used within the link linking to the specified website. For example, the anchor text in the following link would be "offpage optimization".
offpage optimization website
Page Rank is the actual Google Page Rank of the webpage linking to www.weight-loss-institute.com/diet_pills.htm. In order to see the Google Page Rank, you'll need to download and install the Google Toolbar for free from: http://toolbar.google.com
Link Popularity is just the number of links that are pointing to each of the webpages pointing to practicalweightloss.com. You can find their Google link popularity by entering this search command into Google: link:www.thewebsite.com then counting the total number of results that are shown OR Download this free software free web seo to find each link partners link popularity much quicker.
Page Title is the title of the page that is linking to www.weight-loss-institute.com/diet_pills.htm. Does it contain the keyword "weight loss stories", "weight loss" or "weight"? If so, you should note which links pages those are. You'll want to approach those websites and try to get them to link to your website.
| Note: Getting links from webpages that contain your main keyword in the page title is extremely powerful and is something many people often overlook. |
Number of Outbound Links is the number of links located on the webpage linking to www.weight-loss-institute.com/diet_pills.htm. The less links located on the page, the more a link from them would increase your ranking.
Once we've collected all of the information, we now can see www.weight-loss-institute.com/diet_pills.htm's linking strategy.
We'll need to calculate the percentage of websites that contain the keywords "diet pills", "diet", or "pills" in the page title.
We'll need to calculate the percentage of websites that contain the keywords "diet pills", "diet", or "pills" in the actual anchor text linking to www.weight-loss-institute.com/diet_pills.htm.
We'll then need to mirror these numbers, as close as we can, for our linking strategy. This may take awhile to do, but once you've done this...
You'll Have The Exact Blueprint You Can Give Google For A #1 Ranking!
Once the blueprint for our linking strategy is complete, we need to contact each of these websites individually and ask them if they will add our link to their website in exchange for us adding their link to ours.
Tip: The more personalized you can make the email, the better. It is always best to include a blurb stating that you liked "X" about their website and was very impressed with "Z" etc...
Now, if all of that seemed like it would take many days to do, you're right... it would. It works, but it does take A LOT of time.
I have more good news though, there is a specific software program out there that can do ALL of this for you in a matter of minutes. It's what I use on a daily basis and it works very well.
It will likely change your entire business forever...
Slaughter The Competition !Go Ahead!
To Learn More About SEO Elite Click Here!
Let's take a quick look at some more of SEO Elite's power-packed features.
- Discover how any page ranks at the top of the Search Engines. And that goes for the major search engines like Yahoo, Google, MSN, Altavista and Alltheweb. Finally, the keys to command top-10 listings are yours in mere seconds with SEO Elite™ 3.2! To Learn More Click Here!
- Instantly finds hundreds of high page rank websites in your field. That way, you know who among your competitors are doing well. By the way, this is one of the most powerful features of the SEO software, because there are entire tools created to do only this single feature! To Learn More Click Here!
- Searches for Super Affiliates willing to promote your products. By learning who's promoting who, you access star-affiliates promoting your competitors (or related products and services), and can capture a piece of the action! Again, entire tools — some costing upwards of $97! — exist for this single feature. But it's all included in SEO Elite™ 3.2. To Learn More Click Here!
- Shows immediately which partners are still linking back to you. This feature alone slashes your workload time in half or more! No need to manually follow-up with each and every linking partner. To Learn More Click Here!
- Allows you to do a backlink search on all major search engines. This includes Google, Yahoo, Alltheweb, Altavista, MSN. To Learn More Click Here!
- Learns how many and which pages each major search engine has indexed. This is very important when optimizing your webpages. It's good to keep a close eye on how long it takes for your pages to get indexed. And SEO Elite™ 3.2 instantly tells you how many pages there are. Again, there are entire products that do ONLY this feature and charge over 100 bucks! To Learn More Click Here!
- Notifies and keeps a daily, weekly, and monthly change record of where your website is ranked for ANY search term. Plus, it does so on all of the major search engines, including Google, Yahoo, Alltheweb, MSN and Altavista. (Pretty fast, too!) So you monitor your ranking, and know when it's high or if it ever slips for whatever reason! To Learn More Click Here!
- Analyzes and compares special search commands on Google to the "regular" Google search rankings— such as "allinanchor, allintext, and allintitle". This will help you know which area you need to better optimize; whether it is your anchor text surrounding your links, the number of times the keyword is found in your text, or the number of times your keyword is found in the title of each webpage. To Learn More Click Here!
- Finds exactly which websites your competitors are advertising on. This is a great way to find websites to advertise your product. If your competitor has advertised on a specific website for months, the you know it's profitable — and now you can steal their spot! To Learn More Click Here!
- Allows you to eliminate any penalized websites you link to. In other words, by knowing which link partners have been penalized by Google, you can quickly take corrective action before it gets to you! This is a great feature that ensures you NEVER get penalized, too. To Learn More Click Here!
Quite simply, no other application in the world compares to the power of this brand-new, cutting edge SEO software.
Learn about how search engines work
Learn about Link popularity
Learn about page rank